Improves the balance of trade in the importing country.
Channel back of recoup for an exchange spent on imported goods or services
Reduces foreign currency exchange risks
Expands International appetite for developing countries products
Lesser developed countries can take advantage of the distribution and marketing networks of the companies they counter trade with to distribute their products .
Technology Transfer between Buyer and Seller
Gain Access to advanced technology and training , new foreign investments , research and development and related support for national development and modernisation programs.
Promote mutually beneficial collaborative business ventures between local industry sectors and their foreign counterparts through joint ventures and industrial cooperation .